Guilty by Association

Vapors In The Wind

There are perhaps none so gullible as Christians. Any marketer will tell you that. You simply have to put the label “Christian” on a book or cd, and they will buy it. I am horrified by much of what is screened on TBN and similar television channels, or by much of what is sold in CUM Books, for example. The theology is terrible, much of it is exploitative or illogical, and still it gets lapped up. Christians who consume the products become increasingly entangled in fear and guilt, and feel pressured to buy more so that they can assuage those feelings.

It’s a thought-provoking comment on the insidious brilliance of marketers, and a sad indictment on Christians. The real product these people offer you is not Christianity, it is false hope: the promise of riches, and love, and health. For those who would argue for the legitimacy of “Christian” TV…

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